LOS ANGELES (AP) - Music and media companies are pinning fresh
hopes for reviving their businesses on a small ribbon that Facebook
has begun putting on user profiles called the "ticker."
The new, slim stream of updates automatically lists users'
activity on apps made for listening to music, watching movies,
reading news and playing games after users consent to continuous
sharing just once.
Clicking on your friends' items in the ticker can lead to
automatically being signed up for free trials on services such as
music plans Spotify and Rhapsody, many of which may eventually ask
for a monthly fee.
While the feature is billed as a way of fencing off a huge
volume of information on what you're doing, for the businesses
involved, this way of sharing is a giant viral marketing machine.